As a PR professional, press release templates are an essential tool for proactive reputation management. Press releases allow businesses to communicate a newsworthy story to their target audience, providing relevant information and pertinent details. Writing a press release can generate free media coverage, increase brand awareness, and enhance a company’s credibility.
In this blog post, we will preview free press release templates that can be used for any PR purpose while providing for your use some press release examples that you can use.
What Is A Press Release Template?
A press release template is a pre-formatted document that outlines the structure and content of a standard press release. With sections such as the headline, sub-headline, introductory paragraph, body paragraphs, boilerplate, and contact information, a good press release example can help you create a compelling message that will capture the attention of your target audience and the news media.
So why not make it even easier on yourself and use one of our free press release templates to get started on your PR journey today?
Free Press Release Templates To Share Your Story
A press release is a tool to communicate pertinent details about a company, product, or service to the media and the public. So, like public relations is an effective press release tool, so also is an effective press release is a critical component of any proactive reputation management and marketing strategy. By using a template and including relevant information and visual elements, businesses can ensure that their press releases are engaging, informative, and newsworthy.
Company Description Press Release Template
This type of standard press release template is used to provide an overview of a company and its history. For example,
NewswireJet, a leading press release distribution service, today announced that it has expanded its marketing content services to include a new digital marketing platform for small businesses. Founded in 2018, NewswireJet has been providing top-quality press release distribution services to clients across various industries, including healthcare, finance, and technology.
“We’re excited to expand our services and help small businesses reach a wider audience through our new digital marketing platform,” said Oke Oladimeji, CEO of NewswireJet.
With the launch of its new digital marketing platform, NewswireJet is well-positioned to meet the growing demand for affordable and effective marketing solutions. As a trusted partner for businesses of all sizes, NewswireJet is committed to providing exceptional service and results-driven solutions.
Using a company description press release template, businesses like NewswireJet can effectively communicate their mission, values, and history to the media and the public.
Product Launch Press Release Template
This is used to announce the launch of a new product or service. For example,
NewswireJet, a leading press release distribution service, today announced the launch of its new “NewsPlug” product, designed to help businesses enhance their online visibility and reach a wider audience. The NewsPlug product is a comprehensive digital marketing solution that includes press release distribution, social media management, and content creation services.
“NewsPlug is a game-changer for businesses looking to increase their online presence and reach more customers,” said Kale Abrahamson, CEO of NewswireJet. “Our team of experts has been working tirelessly to develop a product that delivers real results, and we’re confident that NewsPlug will exceed our client’s expectations.”
The NewsPlug product is designed to help businesses of all sizes achieve their marketing goals, whether they’re looking to boost their brand visibility, increase website traffic, or generate leads.
Using a product launch press release template, businesses like NewswireJet can effectively introduce their new products or services to the media and the public. This can help build excitement and generate buzz around the product launch, leading to increased visibility and sales.
Positive News Press Release Template
This is used to share any positive news about a company, such as new partnerships or successful campaigns. It should include a catchy headline, two to three paragraphs of content, and any relevant visual elements, such as the company logo. For example,
NewswireJet, a leading press release distribution service, announced today that it has been named one of the fastest-growing companies in the United States by Inc. Magazine’s annual Inc. 5000 list. The company ranked #2371 on the list, with a three-year revenue growth rate of 177%.
“This recognition is a testament to the hard work and dedication of our team,” said Kale Abrahamson, CEO of NewswireJet.
NewswireJet’s inclusion on the Inc. 5000 list is a significant milestone for the company. With its commitment to providing exceptional service and results-driven solutions, NewswireJet has established itself as a leader in the press release distribution industry.
Using a positive news press release template, companies like NewswireJet can effectively share their success stories and milestones with the media and the public. This can help build credibility and trust with potential clients.
New Office Press Release Template
This type of press release template is used to announce the opening of a new office or location. It should include:
- The location of the new office
- Details about the opening ceremony
- Relevant information about the company’s growth strategy
NewswireJet, a leading press release distribution service, announced today the opening of its new office in downtown London.
“We’re excited to be expanding our presence in London and to be part of the vibrant business community here,” said Kale Abrahamson, CEO of NewswireJet. “Our new office will provide us with the space and resources to continue growing our business and serve our clients better.”
It will also house a team of talented professionals who specialize in press release distribution, social media management, and content creation.
Using a new office press release template, companies like NewswireJet can effectively announce their new office locations and showcase their commitment to growth and expansion.
Success Story Press Release Template
This is used to share the success stories of the company or its customers. It should include a compelling headline, a brief description of the success story, and any relevant visual elements, such as photos or infographics. For example,
NewswireJet, a top-tier press release distribution service, recently helped a London-based tech startup secure widespread media coverage and attract new investors through a highly successful press release campaign.
The company, which specializes in providing innovative solutions for the e-commerce industry, partnered with NewswireJet to develop a comprehensive marketing strategy that included a success story press release template to showcase its recent achievements and milestones.
Within hours of the press release distribution, NewswireJet received inquiries from several major business journalists and news outlets, leading to extensive media coverage and a surge of interest from potential investors and customers. The success story was also shared widely on social media platforms and received positive feedback from industry experts and customers alike.
“NewswireJet’s press release distribution service was instrumental in helping us achieve our goals and reach a wider audience,” said Oke Oladimeji, CEO of the tech startup. “Their team of experts worked closely with us to craft a compelling success story that resonated with our target audience and effectively communicated our value proposition.
By using a success story press release template, companies like NewswireJet can effectively share their achievements, milestones, and success stories with a wider audience, which can help attract new customers, investors, and business partners, as well as improve their overall reputation and brand image.
Business News Press Release Template
Press releases are an essential tool for proactive reputation management and can be used to disseminate newsworthy stories, relevant information, and pertinent details about a company’s latest developments, success stories, new customers, and other exciting updates.
To create a successful press release, it is important to use a business news press release template for the following reasons;
- This template helps ensure all necessary information is included and presented professionally
- A business press release should be 2-3 paragraphs long and include a quote from a company spokesperson or industry expert for credibility and insight
- It’s important to focus on newsworthy aspects and highlight pertinent details
- This ensures the release is interesting to the target audience and has a greater chance of being picked up by the media.
Once the press release has been created, it can be distributed through a distribution service to ensure maximum exposure.
Charity Event Press Release Template
A charity event press release is an official news announcement that is distributed to media outlets and other relevant parties to promote a charitable event. The goal of a charity event press release is to
- Generate Positive News Coverage
- Increase Awareness About The Event
- Encourage People To Attend Or Make A Donation
When writing a charity event press release, it is important to follow a press release format to ensure that the press release is effective. The press release should be written in a news release style and include the most important information at the beginning of the press statement. It should be written in the third person and should be one to two pages long. The release should include a headline, subheadline, body, quotes, and contact information.
Charity event press releases should be used to promote events that are being held to raise awareness and funds for a charitable cause. These events can range from galas and fundraisers to walks and runs. They should be used to announce important details about the event such as the date, location, and purpose.
Social Media Press Release
A social media press release is a modern version of the traditional press release. It is specifically designed for social media platforms and makes it easy to create and distribute a social media press release quickly and effectively.
People use social media press release templates because they are a more modern and engaging way to share news and information with their followers on social media platforms.
Social media press releases are more visual and interactive than traditional press releases, and they are optimized for social media sharing. They can help increase engagement and reach a wider audience.
They can be used to announce new products or services, share company news or milestones, or promote events or initiatives.
When writing a social media press release, it include a headline, subheadline, body, images, and links to relevant content. It should also include social media handles and hashtags for easy sharing and engagement.
Financial Results Press Release
A financial results press release template is a pre-designed format that is used to present the financial performance of a company or organization to the public. It is a standardized way to share financial results and information with stakeholders, investors, and the media.
People use financial results press release templates because; it provides a consistent and easy-to-understand format for presenting financial information. It also helps ensure all relevant information is included and presented clearly and concisely
Financial results press release templates should be used to announce the financial results and performance of a company or organization.
They can be used to present information about revenue, earnings, expenses, and other financial metrics. Financial results press releases are typically issued to investors, financial analysts, and the media.
When writing a financial results press release, it is important to follow a press release format and include all the necessary financial information.
The financial results press release should include a summary of financial highlights, detailed financial statements, and an overview of the company’s financial performance.
Release Date Announcement Press Release Template
A release date announcement press release is a template used to inform the public about the upcoming launch of a product, service, or event. It’s a common tool used by businesses to generate buzz and excitement around their upcoming release.
There are many reasons why people use release date announcement press release templates.
- Great way to inform potential customers or attendees about an upcoming product launch or event
- Generates media coverage and publicity, increasing brand awareness and attracting new customers
- Important to use release date announcement press release strategically
- The timing and format of the press releases can impact their effectiveness
- Typically, a release date announcement press release should be sent out a few weeks before the launch date to allow for planning and preparation.
Crisis Management Template
Managing a business is like captaining a ship amid a turbulent sea. However, by carefully plotting a course and preparing for potential setbacks, you can navigate even the roughest waters with confidence and ease.
One of the most critical components of any crisis management plan is a well-crafted crisis management press release.
A crisis management press release is a template that companies use to quickly and effectively communicate with the media, stakeholders, and the public during a crisis. It helps to control the narrative and provide pertinent information while minimizing potential damage to the company’s reputation.
People use crisis management press release templates for a variety of reasons.
- One reason is to provide a consistent message to the media and stakeholders.
- Another reason is to save time. In a crisis, time is of the essence, and having a template on hand can speed up the process of crafting a press release. It also ensures that critical details are not overlooked.
A crisis management press release should be used when a company is facing a crisis that could potentially harm its reputation or cause financial harm. This could include product recalls, data breaches, workplace accidents, or legal issues.
Official News Announcement Press Release Template
The Official News Announcement Press Release Template is a PR format that can help you to effectively communicate important news items to your target audience.
This template is used to announce significant news such as a product launch, partnership announcement, or significant personnel changes. It typically follows a standard format that includes a headline, subhead, body, boilerplate, and contact information.
People use the Official News Announcement Press Release Template because;
- It helps to create a clear and concise message that is easily shareable with various media outlets.
- It also helps to establish credibility and authority in your industry or niche by professionally presenting your news.
The Official News Announcement Press Release Template is typically used in situations where you want to make a formal announcement of a significant event or development in your business. It is important to use this template promptly to ensure that your news is relevant and newsworthy.
Partnership Press Release Template
A Partnership Press Release Template is a standardized format that organizations use to announce a new partnership or collaboration between two or more entities. This type of press release is designed to promote the partnership and generate interest from customers, stakeholders, and the media.
People use Partnership Press Release Templates for a variety of reasons. Some common examples include:
- To announce a new partnership
- To promote a new product or service
- To increase brand awareness
Award Announcement Press Release Template
A press release is a powerful tool for businesses to communicate important news and events to the public. One such occasion that deserves a well-crafted press release is an award announcement. An award announcement press release template is used by organizations to announce any award or recognition that they have received from an external body or organization.
The purpose of such a press release is to share the good news and create buzz around the organization’s achievements. To also showcase the organization’s credibility, expertise, and success to potential customers and investors. By using a pre-designed template, organizations can save time and ensure that their announcement is professional and effective.
An award announcement press release template can be used for various awards, such as;
- Industry awards
- Business awards
- Customer service awards, and more.
It should also include the following;
- Award Title
- Name of the organization or individual who received the award
- Brief description of the award
- Awarding body
Also, significant details about the award, such as:
- Judging criteria
- Number of applicants ( where applicable)
The press release should also highlight the achievements, hard work, and dedication that led to the award.
Grand Opening Press Release
A Grand Opening Press Release Template is a pre-formatted document that is used to announce the opening of a new business or location.
People use the Grand Opening Press Release Template to ensure that they include all the essential information and to make the writing process easier.
The Grand opening press release template should be used when a new business is opening or when a new location is being opened.
Press Releases Made Easy: 15 Examples Of Press Release Templates Best Practices For Any PR
In this article, we’ve covered the essential qualities of good press release examples, as well as examples of template press release best practices, and provided a selection of sample templates for your use and how you can be found on search engines.
Remember, a well-written press release is a crucial component of your company’s public relations strategy and not just your contact details. So be sure to include all necessary details for your current and future stakeholders to easily work with you, without going overboard.
Keep the free press release template concise, informative, and engaging to earn the trust of existing customers and attract new ones.
What Is The Format Of A Press Release?
The format to write a press release typically includes a headline, date, introduction, body, boilerplate, and contact information.
What Are The 7 Elements Of A Press Release?
The 7 elements of a press release are the headline, date, introduction, body, boilerplate, call-to-action, and media contact information.
What Are The 5 Parts Of A Press Release?
The 5 parts of a press release are the headline, introduction, body, boilerplate, and contact information.
What File Format Is Best For A Press Release?
The best file format for press releases is usually a Word document or a PDF file.
How Do You Format A News Release?
To format a news release, include a clear and concise headline, date, introduction, body, boilerplate, and contact information. This will make writing press releases easy for you and your team.
How Do I Write A Media Release Template?
To write an engaging press release, and media release template, include a clear and concise headline, introduction, body, boilerplate, call-to-action, and media contact information.
Is There A Press Release Template On Word?
Yes, there are downloadable press release templates to enhance your press release announcement which are available on Word and other word-processing software.
What Is The Best Structure For A News Release?
The best structure for most press releases includes a clear and concise headline, date, introduction, body, boilerplate, and contact information.